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What the Latest Statistic AI Shows Us About Entertainment’s Future

Alex Adams Smith

Dec 05, 2024

8 min read

What the Latest Statistic AI Shows Us About Entertainment’s Future

What’s going to drive the future of movies, music, and gaming? Yes, AI is the answer. From the moment you open your social media app to the time you spend lost in a virtual reality game, AI is there, influencing your entertainment experiences based on Statistics About AI. It’s the unseen force behind personalized recommendations, hyper-realistic computer-generated imagery, and even the creation of original content. 

So, if you’ve ever wondered how AI is actually improving entertainment, you’re in the right place. In this article, we’ll look closely at three main areas:

  • What’s new and exciting in AI
  • The latest statistics on AI
  • What’s in store for AI in the future 

AI is writing the future of entertainment—let’s see how.

 

Statistics of AI You Need to Know

In 2022, the global market for AI in media and entertainment was estimated at around $14.81 billion. This market is set to grow at a rate of 26,6% a year from 2023 to 2030, which shows how much more and more industries are relying on AI. 

Take the gaming industry, for instance. AI has totally transformed the way we play. So this has led to a big increase in AI in the gaming market: It’s projected to reach $5.45 billion by 2031. 

This trend affects all areas you can think of. 

According to the IBM Global AI Adoption Index (2022), companies in the media and entertainment sectors are embracing AI primarily for:

  • Business process automation: automating repetitive tasks to enhance productivity.
  • Security and threat detection: safeguard digital content and combat piracy.
  • Marketing and sales: analyse audience preferences, optimize ad targeting, and drive sales.
  • Business intelligence: AI helps media companies gain insights into audience behaviour.

 

And that’s not all. The market is growing because AI also helps to improve:

  • Personalization. AI algorithms look at what users do online to make suggestions for things like movies, TV shows, music, and more that they’re likely to like. 
  • Content creation. AI assists in scriptwriting, music composition, and even generating creative ideas, streamlining the content creation process.
  • Visual effects and gaming. AI is making movies and games look better and play better, and it’s making them more immersive. From advanced character AI to procedural generation of game worlds, AI is taking gaming to new heights.
  • Voice assistants and smart speakers. AI-powered voice assistants (even in the ChatGPT free version.) can chat with you, transcribe messages, and give you tailored advice on various topics, anticipating your needs.
  • Marketing and advertising. You can use AI for targeted advertising, predicting consumer behaviour and optimising marketing strategies. And quickly get the results you need. 
  • Social media. AI algorithms are used to create personalised feeds, spot fake news and analyse social sentiment. 

This list could go on forever, but it would just be words without proof that real companies are using AI and growing based on statistics about AI. 

 

AI in Action: Top Uses Cases with AI 

Now that we’ve explored the overall market trends and general statistics about AI, let’s delve deeper and see how industry leaders are working with AI and creating unique experiences.

1. Storytelling

Way to Use: Enhancing creative narratives through AI-generated content.
Example: Talefy
Talefy is changing the way we tell stories by combining AI technology with creative narratives. This platform lets users explore or create interactive AI-generated stories. It means that when you read a story on Talefy, you’re not just a passive reader – you can influence the story’s outcome by making choices. 

If you want to create your own story, the first thing you need to do is sign up for a Talefy account. Once you’re logged in, you can give your story a name and add an image to make it look great. 

Next, you’ll define your characters, giving them unique traits and roles within your story. You can choose a genre for your story, such as adventure, romance, or sci-fi, and give readers a quick overview to get them interested. 

You can also tweak the style of the story with this story generator and the world-building elements to suit your preferences. 

Finally, you can set a rating to indicate the right audience for your story. Once you’ve gone through these steps, Talefy’s AI will put together a unique and personalised story based on what you’ve told it.

2. Music Production and Recommendations

Way to Use: AI in music creation, mastering, and personalised recommendations.
Example: Spotify and LANDR
Spotify uses AI to learn your music tastes and create personalized playlists like “Discover Weekly”. It analyzes your listening history and recommends songs you might like.  LANDR, on the other hand, uses AI for audio mastering, simplifying and automating the production process. It’s especially helpful for musicians who are just starting out, as it makes it easier and cheaper to get professional-sounding music.

3. Film Production and Prediction

Way to Use: Assisting in script analysis, production efficiency, and audience targeting.
Example: Warner Bros., 20th Century Fox, Sony Pictures and IBM Watson
Warner Bros. uses the Cinelytic AI platform to predict how well a film will do at the box office by looking at the script and audience data. Similarly, 20th Century Fox’s Merlin system and Sony Pictures’ ScriptBook use AI to match films with target demographics, forecasting audience reception and potential revenue. IBM Watson made the news when it edited the trailer for the sci-fi film Morgan, which showed what AI can do when it comes to picking out the best bits of a film.

4. Gaming Design and Content Creation

Way to Use: Procedural content generation and personalized gaming experiences.
Example: Ubisoft
Ubisoft uses AI for procedural content generation (PCG), which automatically creates diverse game worlds, landscapes, and characters. This reduces manual workload while maintaining creativity and innovation in game design. AI also helps adapt gameplay difficulty in real time, ensuring players of all skill levels enjoy a balanced and engaging experience.

5. Personalized Content Recommendations

Way to Use: AI-driven customization.
Example: Netflix
We love Netflix’s AI recommendation system. It suggests movies and TV shows based on what you’ve watched and rated in the past. This keeps you engaged by showing you content you’ll like, which helps you stick around.

6. Interactive Storytelling in AR

Way to Use: Interact with virtual characters.
Example: Disney’s Magic Bench
Disney’s Magic Bench is a storytelling platform that uses AI and AR to let users connect with virtual characters and environments in a natural way. By sitting on the “magic bench”, users become part of an engaging story brought to life through AI-driven animations and realistic interactions.

7. Content Moderation and Categorization

Way to Use: Delivering safe and accurate content.
Example: Social Media Platforms
AI tools on platforms like YouTube and TikTok scan video content to spot anything that might be inappropriate, making sure that everything is in line with the community guidelines. On top of that, AI groups videos together and puts them in the right categories or topics, which makes it easier for users to find the content they’re looking for. 

8. Advertising and Audience Targeting

Way to Use: Precision targeting and predictive analytics for campaigns.
Example: IBM Watson Advertising
AI-powered platforms like IBM Watson analyse large volumes of consumer data to optimize ad targeting and campaign strategies. By predicting what people are going to do online and grouping them, Watson helps marketers reach more customers and keep their ad spending as efficient as possible. 

9. Virtual Production in Filmmaking

Way to Use: Creating high-quality graphics and virtual environments.
Example: Lucasfilm and Unreal Engine
Lucasfilm uses AI-driven virtual production techniques through Unreal Engine, crafting immersive environments in real time. This technology reduces costs while delivering stunning visuals, as seen in productions like The Mandalorian.

10. Editing

Way to Use: Streamlining the editing process and improving accessibility.
Example: Grammarly and Predictive Analytics Tools
Grammarly uses AI to check your grammar and style, helping you polish your manuscripts quickly. 

 

The Future of AI in Entertainment

One thing we can look forward to is AI being used together with other tech like blockchain. This will let AI crunch through loads of data from connected devices, which will make systems more intelligent and efficient.

Another big trend is the development of AI that can understand and respond to human emotions. This will let AI offer more empathetic and bespoke experiences, particularly in areas like entertainment and customer service. 

What’s more, it’s getting easier and cheaper to use AI, thanks to more open-source tools and cloud platforms. This will give businesses of all sizes the power to use AI to their advantage.

 

Conclusion 

As we can see in the Statistics about AI: it is all about making people’s lives easier by helping us to solve problems and do more. If we combine human creativity and intuition with the power of AI, we can achieve new levels of innovation and progress.

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